Monday, October 10, 2011

Teresa Giudice

Teresa Giudice: LOS ANGELES Teresa Giudice has expanded her brand to add Fabellini which she claims is an original drink. But is it? Fabellini joins Fabulicious Part Three, and facial makeup as among Giudice’s new expanding brands. But the Fabellini is prompting Italian confusion, especially as to the original creator, the successful Cipriani Prosecco Bellini?

“Fabellini” is a new crafted word that that Teresa has created for a product she is bringing to market later this year. But what is a Fabellini? “I am also coming out with and formulated my own Bellini, which is called Fabellini and it will be out around the holidays” she tells news.

But is a Fabellini any different than just a Bellini? Giudice tells news her product is “all natural. I am using a gold medal champagne with natural peach puree.” But that is basically exactly what a Bellini is made from. It remains unclear what Giudice has really created that is original.

Giudice also tells news “You know my first [Italian] book I was all about Bellini, so I’m like I need to formulate my own.” To “formulate” her own “Italian” drink, however, Giudice removes the Italian sparkling wine and replaces it with French champagne.

It remains unclear what Giuseppe Cipriani would think of Giudice’s not so fabulicious reinvention of his own creation. In roughly 1934, Giuseppe Cipriani in Venice’s Harry’s Bar first created the drink. While it remains unclear what color the Fabellini will be, the Bellini derived its name from the color of the toga in a painting by famed Italian painted Giovanni Bellini.

Giudice has procured the trademark for the word Fabellini in the category of cocktail mixes. But it remains unclear what Cipriani Bellini fans will think of her “creation”.

In 2010, the Wall Street Journal reported that a “Cipriani spokeswoman …  estimated the combined sales of all four Cipriani New York locations totaled as many as 4,000 Bellinis per day and on an annual basis, the Cipriani group empties out around 30,000 bottles of Prosecco each year.

” It added “By the way, you can’t buy the Cipriani Prosecco anywhere but at the restaurants, as it’s an own-label wine. And neither the Cipriani Bellini nor the Cipriani Prosecco are cheap: both cost $14.95 a glass, or about $5 more than the average bottle of Prosecco in a store.”

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